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Robin Williams and Daughter Pitch Video Game She Was Named After
In odd celebrity-endorsement news, Robin Williams appears in a couple of ads for Nintendo's remake of the Legend of Zelda: Ocarina of Time 3D video game. Even odder: Williams is apparently such a big...
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Ad of the Day: Snickers
Eat Snickers, or you will turn into Robin Williams doing John Wayne and Nikita Khrushchev. I cannot stress this enough. Eat Snickers, for the love of God. This isn't a Super Bowl ad, but it could be....
View ArticleABC, CBS Firm Up Their Fall Schedules
On the Friday night before the TV world converges on New York for the upfronts, word about their respective orders, renewals and cancelations is starting to trickle in from the ABC and CBS camps....
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CBS Pumps Up Its Fall Comedy Lineup
When you return as many franchise series as CBS did this year, you don’t change the schedule so much as shift the tiles around like a giant Rubik’s Cube. The top-rated broadcast network today...
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CBS Picks Up Bad Teacher
A week after presenting its 2013-14 prime-time schedule at Carnegie Hall, CBS on Wednesday announced it has picked up another new series. The network has scooped up Sony Pictures Television’s Bad...
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Robin Williams, CBS Win the Retro Battle
They may not go head-to-head in Week 2, but if Thursday night’s numbers are anything to go by, Robin Williams is beating Michael J. Fox in the Comeback Kid ratings battle. According to Nielsen...
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CBS Gives Full-Season Orders to 3 Freshman Comedies
CBS today announced that it has given back-nine orders for its three remaining comedy series: The Millers, The Crazy Ones and Mom. The seemingly inevitable full-season pickups were made shortly after...
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Ad of the Day: Apple Borrows From Dead Poets Society in Evocative Ad for the...
Apple was having some trouble with words last year—stumbling a bit in the copywriting department as it struggled to breathe life into the stilted, inward-looking "Our Signature" campaign. The company...
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Fizzy, Busy Finale for ABC’s Scandal
With no fewer than four broadcast series calling it a day, Thursday night was a time for cliff-hangers and farewells. But as has been the case throughout the season, only one of these shows delivered...
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Burger King Pulled Pricey Twitter Ad When Robin Williams News Broke
When Robin Williams' sudden passing began circulating in social media early Monday evening, Burger King marketers quickly placed a call to Twitter headquarters to pull a Promoted Trend. The national...
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Robin Williams Left a Legacy of Humor and Humanity in Ads
“The powerful play goes on and you contribute a verse.” The powerful monologue Robin Williams recited in Dead Poets Society is also part of his legacy in advertising, as it became the voiceover for one...
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PR Giant Edelman Apologizes for Calling Robin Williams' Death an 'Opportunity'
Edelman is usually tapped with helping brands avoid or disentangle themselves from public backlash, but the global PR firm instead found itself in the hot seat this week. At issue was a blog post from...
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This Little-Known Robin Williams Ad Will Break Your Heart All Over Again
Earlier this week, we recapped some of the best moments from Robin Williams' contributions to advertising, but a reader pointed out that we omitted one of his last—and most touching—commercials. In...
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The VMAs Inspired Good and Bad Branded Tweets
The good and the bad were on full display in last night’s tweets for MTV’s Video Music Awards. Nicki Minaj's wardrobe malfunction and praise for Beyonce as the queen of the show topped Twitter posts,...
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